Company/product launches: Successfully introducing your company
or new product is a key component to a successful company. Our team
has launched dozens of companies and products for companies such as
CenterBeam Inc.; BigMachines; Pilot Software and Nokia to name a few.
Media and Analyst Relations: Media and analyst relations is
a critical element at any stage of a company. We know how to start
the "buzz" that gets your company noticed. Media and analyst relations
services include spokesperson training, press tours, proactive outreach,
editorial calendars and much more.
Social Media: Today, influencers are no longer an elite group
of analysts and press. The social media movement has changed all that.
We can help you develop a strategy for reaching and influencing "citizen
journalists."
Spokesperson Training: Media training familiarizes company
spokespeople with press and analyst meeting processes, prepares them
for speaking engagements, press interviews and similar media related
events. Codey creates customized media training programs for its clients
to refine his/her interview skills.
Speaking Placement Program: Placing spokespeople and key customers
at appropriate trade venues helps to create a leadership image for
our clients as well as forge a personality and high profile for our
clients target audiences. Codey has a proven track record for placing
its clients at the industry's top events.
International Public Relations: Codey has a strategic relationship
with the ICONIC PR network. The ICONIC PR network is an association
of European-based independent PR consultants and small PR agencies
that deliver focused results. The network aimes to provide high quality,
experienced people to help companies get better results than they
would achieve through a conventional PR agency.
Lead Generation: Codey will help you fill your prospect pipeline
through targeted, cost effective programs such as Web seminars, advertising,
direct mail and other marketing events.
Writing: Our team is made up of award winning journalists,
experienced marketers and public relations professionals who can help
you with all your writing needs - from Web site content to corporate
brochures to press releases - we know how to articulate your story.
Web communications/optimization: Codey has extensive experience
in writing for Web sites and advising clients on use of content on
the sites. Codey can devise a Web site plan to help you effectively
"speak" to each influencer audience. In addition, we can help you
optimize your Web site to meet your Web site traffic objectives.
Research: Information is key to any public relations or marketing
program. We find the right information to develop the best communications
plan for your company's needs.
Messaging/Positioning: Codey team members have extensive technology
and marketing experience giving them the necessary skills to articulate
your company's place in the competitive technology marketplace.
Strategic Counsel: Because Codey consultants have years of
overall marketing experience, we can advise you on all marketing disciplines.
New hire training: The Codey team has managed and trained
dozens of public relations specialists. Codey Communications can help
you train your internal communications team.
Agency hiring: We have dozens of contacts in the industry
- from advertising, to investor relations, to Web site development
and graphic design firms - Codey can help you find and manage the
right firm to meet your company's dynamic marketing needs.